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secret lives of the inside stops. may 22nd on the w, the academy, monga or animal all the task. welcome to the world of the 2 big is opened up. many new possibilities. full stream is proven very popular. some virtual youtube as old beats. you both have millions of fans. how they make money and how you can join the trend. that's all a topic on shift the meet you best mostly use twitch and youtube to stream. and they are and to obtain those through and through. most use the animate of a task all the time. so viewers don't even get to see what the favorite would reach you, but actually look like in realize what trent originated in japan. the home of monga,

japanese, which you was started appearing about a decade ago. today, the 10s of thousands of youtube is worldwide. how did this trend catch on? we spoke to creators and people behind the scenes in japan. this is e q who she 40 the pink space princess from a galaxy light years away. the v 2 were from japan has more than 50000 pounds on youtube alone. but as, as a standard when it comes to v tubers or fans don't know what you looks like in real life. the 2 birds use the motion, capture hardware and software to transfer the motions to their avatar that by bringing it to life, it cost you 40 started the tubing in 2021. she plays video games, does crafts previews, food and things for the creator. it's a full time job being a vi to where it is kind of a unique experience because you can connect with your audience in a personal way without viewing your personal information. um,

my audience doesn't see my face, but they can see the way i move and react to certain situations. i feel like i have more control over what information i share with the world. but without losing that personal connection with my audience. inventing an avatar and a whole new personality is v tubers. more freedom. i'll also protecting their private lives. the omega sisters are big in japan's v tubing community. some of the videos by the virtual twins have millions of views. you jerry wake up at 8 o'clock and this is a free time from like, depth time through about the news and from south elk grove to 6, a 6 down growth for the shooting, a movie, recording videos for a few hours in the afternoon. sounds like it save the course of jobs,

but that's just the fraction of the word we do best do many a stream for 10 or more hours a day because the chances of getting ribs us live, read to best as like the on the ghost as a more of an exception to the rule, with hundreds of thousands of subscribers, they can run several 1000000 euros a year. the tubing is a growing market, according to a to the market research. the global, the 2 are markets could grow nearly a 3rd and the next few years. one reason better hardware and software is making the tubing easier and more accessible. for eco, she flurries in japan and many of you to those donations are an important source of income. unlike traditional youtube are found fans of the 2 bodies will send more virtual presence or generous attempts to see their name or a message on the b. 2 very screen there are 3 types of resist folder, uh, fos,

the, uh, from the advertising and of youtube video content. and secondly, it's promotional from a company. for example, for one things um, as a product to a project and so on. and subway is the uh, g o, from the audience. in the arrival streaming, the fans have given tips of up to 10000 euros. they'll donate with the aim of getting closer to the retailer idol. the tubing is not just entertainment, it's also a lucrative business model. feelings come into play and fans and creators phone emotional bon of approachable, yet keeping an air of mystery that really seems to work at least for the cheapest, as like all garage, more re, calliope, and this is best to reach you. but what, when i, when miles they all have millions of fans across youtube and which, with numbers like that, it's no wonder why v to bus of being featured in advertisements. some even

collaborate with cities and local authorities. the say tom, a professor close to tokyo uses of meet you, but as a tourism ambassador, so of course you because of call, that has been advertising for the area since 2022. these deals are often negotiated by v to the managers and specialized agencies. v tubing is no longer a nice phenomenon in many places, it has become an integral part of the entertainment industry. the tube or agencies manage their talents like they were traditional artist. agencies like hollow live and the songy and b shojo or some of the major players. another is the agency prism which belongs to sony. founded in tokyo, in 2021 present months was bilingual talents. this way they can reach foreign markets like the us. we're animate culture, it's booming. i'm in the is just becoming very popular worldwide. and i think

the, the tubing phenomenon goes hand in hand with that. and the tubing is like a combination of both streaming and annually. so each, originally like fever and recruiters, talking and interacting with you and your plan. so i think that's why people are so drawn to them. since the 20 terms many d 2 percent increase their reach exponentially. it's no surprise that they caught the attention of the entertainment industry. one of the largest features in the entire world, the largest, in fact, he is actually on the english side rather than on japanese, on not only the population of english speaking countries and the number of fans of that content, whether it's animate content, user content, gaming, content, and so on, of course, succeeds the population in japan, the world's leading re to where it's gal gura. she has more than 4300000

subscribers on youtube alone. in 2022, she overtook keys in a i as the big as a b 2 per star. more and more in the stream is our aiming to make a big agency see this? that's an opportunity. a lot of people who are getting into the content creation as an independent have not been professional content creators before. and so they don't know the business advocate or the business document, i guess, to be able to negotiate those things out themselves. and there are a lot of creators out there that wish they could have a manager who has that business experience come in and kind of take care of all of those back into administrative things. and they can focus on what they do best, which is content creation, etc. think there are. but this comes at a price. usually the agencies keep about a 3rd of the profits generated by the v to verse. and they're involved in planning the client schedule and exchange the v tubers get access to a top notch production environment. they can use the agencies marketing networks to

generate more reach and revenue. the agencies can also help them develop new formats and content. for the 2 of us being close, the fans can have a dock side, even if the true identities are mazda advertise, it can be dangerous. some deals with harassment and hate speech, including eco hershey for e. i think uh, of the content creator has dealt with. like mean spirited comments and i'm kind of insensitive comments and stuff um whether you're of the to her or not. i think the to where is it, in our case, we do have that, but we have another do layer to that. and not people tend to forget that we are a real person to, but we all kind of went to, to not take any of it to heart. what kind of harassment do virtual artists and performers face like in the middle of predicting of

a v tuber herself and researcher wanted to find out for a study on harassment medicare's. she spoke to more than 800 people about whether they had been harassed in a virtual environment before together with her friend and fellow v to burn them. she presented her findings and a virtual live conference. the most common form of harassment was sexual harassment. there was 3 types of harassment that were divided by the local physical and environmental environmental was being shown in appropriate images just as a physical was being touched in the, in the appropriate manner and vocal while it was slurs um, inappropriate language and everything to do with that research are also tested if the way an avatar looked influence the level of harassment people. i noticed once i tried using i made all of us all in the outfit. and another day i tried using one

just like regular like jeans and stuff. i didn't notice of the made of it, i did, especially in public words, and i did the end of attract small hunches, behavior i and then the other one. unfortunately, the 2 of us also need to be protected from hate speech. fortunately, new laws i in the making around the world in the you types of like youtube or risk having to pay huge penalty is if they don't work to come back online harassment, reach you. but agencies also try to protect that create us from hate speech. we're really, really serious about taking care of the mental health of our talent as well, and focusing on not only being a business partner for them, but as a friend along the journey of content creation. but according to research are ludmilla. but many of the tubers want more support for moderators, for example, or they want more effective tools for blocking abusive users on their channels.

however, more restrictions could also affect freedom and anonymity. 2 things, both the users and the 2 birds value a lot. the more you stop temperament, let's say uh, rules that especially if it's in the case of like governmental stuff like that, it might take away some of the freedom. it's more about the you know, is to mention the overall governing tools. the more like, given the uses, the ability to defend themselves and better, and actually also to protect themselves. that's ridiculous fellow v tuber no co authored the report about harassment and the meta verse. nothing recently produced a song in which she praised the benefits of the matter verse, like freedom through reinvention, a virtual paradise, but still plagued by the same issues as the real world. some v tube as also tackle

real life problems like me, nor rule of you know, who has no party affiliation, but has been elected to the local council of a tokyo district 3 times as of each year. but he plays the video games and speaks about solely in the quality at his own political plans. all of this is very accessible. so fans can take part in the discussion. what do you think about politicians and, and the may style is v cubing you to stay? oh, is it just a passing fad? that doesn't know what you think by the kind eyes i know fuzzy may meet patrick the pony. probably the cute as mayor and

all living with the inhabitants of talking to in his own village duly elected him to office in 2019 since then he has been hard at work and mingling with the people is at the top of his agenda. 0 mac next on d, w. age, one of them and suggest that they create special south hockey pedagogy in the atlantic discovery nature and people. and then lots of the challenges in 45 minutes on d. w. what secret sly behind these discovered new adventures in 362 and explore fascinating. both

heritage dw world heritage 360. now the you may think twice about putting cream in your covering are after you see this a pony as may or see how politics in one english town has gone to the horses and grab your crowns and cameras for a tour of castles in berlin. these stories and more coming up on your own macs the but 1st iceland is known for its incredible natural landscape.